Promotional Resources
Get scripts for your emails and social posts. Share the trailer and graphics. We’ll send you reminders about the schedule below!
URL to share: https://catholichomeschoolconference.com
Share the images
Visit our public Google Drive link to get the promo images for this event.
You’ll also find your unique graphic that you can share!
Email: Share the image to your email list. Include your affiliate URL.
Facebook: Share the image to your social from our Facebook Page.
Instagram: Share the image to your Stories, with a swipe up to the URL.
Don’t see your graphic? Send us a note!
Suggested Promotional Calendar
Want to GROW Your List? Use this recommended timeline to release your promotional emails, videos, blogs about YOUR Talks/Sponsorship and participation in this highly anticipated event!!
Do Now
Let your people know that Registration is now open! Invite them to share the good news with friends and families and those new to homeschooling.
April 12 - April 26
Send out 2 to 3 social posts and/or emails to highlight your participation in the Conference. We put together copy, ideas, graphics, email examples and a trailer on this page to make it
super easy to promote the event! Remind them that early enrollment ends April 26 for a savings of $10.
May 23 - June 6
Send out 2 to 3 social posts and/or emails to highlight your participation in the Conference.
Dates Conference is OPEN
Conference doors open
Thursday, June 6 @ 7:00 AM Eastern (ET)
Conference begins
Friday, June 7 @ 3:30 PM ET
Saturday, June 8 @ 11:30 AM ET
Conference concludes
Monday, June 10 @ 1: 00 AM ET
Share on Social
Help spread the news! Press a graphic to download and share them!
Tall – best for stories
Wide – for Blogs & Emails
Wide – for Blogs & Emails
Square – perfect for everywhere!
Wide – for Blogs & Emails
Getting the word out is how we make this a success for everyone!
Step 1: Drive as many registrations as possible using your sponsor link.
Step 2: Let your followers know that they can directly support you and your ministry by registering for The Catholic Homeschool Conference (Online).
Scroll down on this page for
- Email scripts
- How to use a story-style to get people to sit up and read
- Templates for social media
Keep reading. But first:
Some people wonder about ‘affiliate links’. We’ve all seen people who are spammy with their marketing. Here’s how you can use it to your advantage.
- Treat being a sponsor for The Catholic Homeschool Conference as your extra-special endorsement.
- Offer your own insight and commentary related to the conference themes of joyfulness, Community, and you can do it mentality.
- This way, your promotions feel human and welcome, instead of “salesy.”
Have fun in exploring creative ways to talk about the conference. Share your news through your own story and personal witness.
Your email list and social media followers want to hear your take on things! That’s why they signed up, and why they follow you.
They know you, trust you, and have the greatest chance of taking your advice.
– Maureen, Walter, and Rachel
How many emails is too many?
Sending just a one-off email to your list isn’t very effective. You need to keep sending messages regularly, providing people with real, helpful, valuable, and interesting materials.
This will inspire them to keep opening your emails!
Do you…
Email your list 2+ times per week? Pick one of those emails to include Conference-related details.
Send only 2-3 emails a month? Send at least 3 conference-dedicated emails before the event.
People are busy. This event is vital to their children’s education. Most will really appreciate the reminders to join the event and gain confidence in homeschooling.
Email Template
Have an email list? Make your first announcement immediately.
Subject: Breaking news: add an interesting title!
From: Your Name
To: Your Excited Subscriber
Start with a personalized image here, or the Conference graphic. LINK to the registration page. When you registered as an affiliate you received a unique affiliate link, remember to LINK this image using that link.
Hi (Name),
Breaking news! I want to let you know about The Catholic Homeschool Conference coming up June 9 and 10. And I’m excited to be a part of it.
This Conference is the largest gathering online for Catholic families homeschooling or just thinking about it! Each year, they bring together some of the best voices in homeschooling. The goal is to help you homeschool joyfully, give you the tangible tools needed to be successful, and build Community, all under the teaching of the Church.
It’s packed with inspirational, live talks; practical, interactive workshops, engaging parent networking; and a bustling Exhibitor Hall. You will be joining other Catholic families just starting out as well as veteran homeschoolers sharing their vast experience.
I’d love to have you join me there!
CLICK here to sign up. [REMEMBER to use your affiliate link here]
Watch your email. I’ll be sending an update soon.
See you at the Conference!
SIGNATURE
P.S. Forward this email to all your homeschool friends!
Story-based messages
A human way to get people interested!
A story-based style approach is one of the most effective ways to build attention in a very distractible world with your followers.
Why?
Because we are made for stories, they teach the value of what you are offering, they reveal something personal and relatable, they answer objections and questions and keep them coming back for more to read. You can always keep sharing different stories.
You can also keep sharing updates about the same message without repeating yourself!
Here’s the basic structure for a story-based email:
- Subject line: spark interest!
- A personal story about your struggle
- Describe what a happy outcome would look like.
- End with an invite to take action
Subject: I never thought homeschooling could work for me…
From: Your Name
To: Your Excited Subscriber
Hi (Name),
Start with a personal story and a problem
Several years ago, I was struggling with homeschooling. I’m not kidding. I didn’t know what books to use. Didn’t know who to turn to. And the local school kept mailing me flyers. My in-laws were trying to convince me that I was a terrible parent…
Describe a happy outcome
That was when I began to realize that I wasn’t actually the problem. It was that I didn’t know all my options. I didn’t realize that I could be a hands-on, phenomenal parent who my kids loved to spend time with, and still give them a beautiful, Catholic, education. No one had showed me that I could build my own curriculum, and my family would be better for it. I began to discover I wasn’t alone, and that I have friends just waiting for me to show up and share my questions and insights…
End with a clear invitation to take action.
This is why I hope you’ll join me at THE Catholic Homeschool Conference. I’ll be sharing more than my own story. I want to hear yours, and we can brainstorm answers together to help you find your own path to caring for your children’s future.
– or –
This is why I prepared a free, 4-step guide to helping you discover [insert idea]. Download it today, print it off and mark it up. Share it with a friend. Then send me your next question!
– or –
[insert your own call to action]
You don’t want to miss this conference. Register for now.
I’m excited to see you there,
SIGNATURE
P.S. Always include a final reminder to share, or to take action! The PS area often gets plenty of attention!
Social Media Templates
Social media is for connecting. Not for selling – at least not immediately.
Always start by posting 2-3 times with interesting, helpful, or funny content. After that, you have ‘earned the right’ to ask people to take action.
It’s the give-give-give-ask approach!
Use the story-script you sent in your email!
Always end with:
Join us at catholichomeschoolconference.com.
Sample: It’s 2024, and The Catholic Homeschool Conference is back with inspiring speakers, interactive workshops, bustling Exhibitor hall, and parent networking. It’s the #1 way for Catholic homeschoolers to find resources, practical insights, and community.
Share a short video (30 seconds or less) explaining why they should join, and why you’re excited. Use the story-based format. Post your script underneath the video, and add your directory page link to your bio area.